You want your campaign to get noticed and get the attention it deserves.
Established in 2002 by Amy Castelli, former news anchor and reporter in Pennsylvania, Washington DC, and Ohio broadcasting markets, Castelli Media Group (CMG) has created unique pitches companies never even considered and booked hundreds of articles and broadcast interviews giving her clients increased visibility and a marketing edge.
Ms. Castelli made the transition from news anchor and reporter to public relations consultant because she saw a growing number of companies seeking media visibility to complement their marketing and advertising strategies, yet not understanding how to successfully navigate the media world.
CMG uses decades of experience and contacts in local and national markets to get clients’ message out. Through Amy’s guidance, contacts and expertise clients have enjoyed greater visibility, stronger reputations, bolder branding and an increase in productivity from sales to growth in client base.
“We know what works because we’ve been on the other side of the camera. We know how to get your message to the right marketing channels to meet your campaign goals.”
The instructional components of CMG have readied clientele for continuing local and national radio and television segments in addition to print medium placement. Ms. Castelli has coached executives in preparation for key media interviews and guided company leaders in communications seminars focusing on understanding, utilizing and responding to the media. Amy has also taught continuing legal education seminars and college courses on broadcast journalism.
In 2008 Amy was the host of the Emmy Award winning Television Program Series, Living Green on WEWS-TV. Prior to forming her company, Ms. Castelli spent fifteen years anchoring and reporting the news in major television markets including Washington DC at WJLA-TV and CNN Newsource and at WOIO-TV and WEWS-TV in Cleveland, Ohio.
Amy is the recipient of numerous broadcast journalism awards including Best Spot News from the Pennsylvania Association of Broadcasters and has contributed her time and talent to many organizations including Muscular Dystrophy, United Cerebral Palsy, Human Rights Campaign, Dare2Care, the Lymphoma Leukemia Society and The Refugee Response.
You can still hear Ms. Castelli on various radio commercials. She also serves as talent for several corporate and training videos.
We provide live shot studio services 24/7 with customized backgrounds and book daily for interviews on CNN, Fox News, MSNBC, CNBC, ESPN and stations worldwide.
Give us a call at 216.403.4715 to learn more.